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UID:5529b0db-e13e-4112-b1c6-d43b9f443cdd@eventxplore
DTSTAMP:20260928T222412Z
DTSTART:20261005T223000Z
DTEND:20261006T013000Z
SUMMARY:Protocols for Publishers✨ Toronto: Showcase
DESCRIPTION:We're on the path to a new kind of web\, with an uncertain future: AI-based user agents are fast-becoming a core interface to the internet. Platforms have increasingly seized control of the publisher-reader relationship: search engines are squeezing out web publishers to juice ad revenue\, while social platforms have captured audiences with algorithmic reach and paid promotion. How can publishers engage in this platform shift beyond being a dataset to be scraped? How can we avoid being trapped by a new wave of mega-platforms? And how can publishers on the web reach real users\, build lasting rela
LOCATION:Ted Rogers School of Management
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